Automotive PPC Management Services
Leverage the power of PPC to boost your automotive business and attract the right audience to your store. From displaying your available vehicles to highlighting the launch of a new vehicle, Aweb is here to help you get the word out and connect with potential buyers.
416
launched contextual
advertising campaigns
41%
of the advertising budget,
on average,
is saved by our client
1,87
average ad position
of our clients
in the search
10,5%
average CTR in advertising
campaigns of our clients
What we do
Aweb is poised to help the automotive industry sell more vehicles and grow its business. With the power of PPC strategies, we help them drive sales, boost their traffic, and enhance their overall ROI. Our experts handle every aspect of PPC, including:
Strategy development
Our team of PPC specialists designs targeted campaigns that bid on the right keywords and demographics to reach high-intent car shoppers.
We transform your business goals into marketing objectives, develop strategies to achieve them and maximize your return on investment.
Ads setup and optimization
We specialize in creating compelling ad copy and captivating visuals to attract attention and increase traffic to your dealership. Our automotive PPC agency develops various ads, optimizes them for maximum clicks and conversions, and conducts A/B testing to ensure your message connects with potential buyers.
Monitor analytic
We offer continuous campaign monitoring and iteration. Our experts become an extension of your team, constantly monitoring performance metrics using Google Analytics 4 (GA4). We analyze data to identify areas for improvement and fine-tune your campaigns to drive sales and maximize revenue.
Regular reporting
Stay informed with clear, concise reports and our interactive dashboards offering actionable insights, comments, and forecasts. We'll track key metrics like leads generated, sales conversions, and ROI, keeping you up to speed on your campaign's effectiveness.
How PPC ads can serve automotive
Turbocharge your automotive business with PPC advertising. Our diligent strategies help you tackle a wide range of challenges and propel you towards success. Here's how PPC ads can solve some of the most pressing issues faced by dealerships:
- attract high-quality leads;
- drive sales and service bookings;
- manage lead flow;
- win over the competition;
- cost-effective conversions;
- maximize ROI;
- boost online presence;
- build brand awareness;
- cultivate a strong brand identity;
- enhance reputation;
- local domination;
- product and service spotlight;
- foster customer loyalty;
- surge in demand.
Google Ads for automotive
Google Ads offers a powerful toolbox to tailor automotive advertising campaigns to your specific goals. Our Automotive PPC management company utilizes a mix of Google Ads types designed to supercharge your sales:
Display ads
Display ads act as digital billboards, showcasing captivating visuals and messaging across various websites and apps. We display ads to raise brand awareness, capture early-stage car shoppers, and entice them to explore your dealership's offerings.
Cross-channel campaigns
Leverage the strength of different campaign types with this ad type. This holistic approach maximizes your reach across multiple channels, keeping your dealership top-of-mind throughout the customer journey and ultimately boosting conversions.
Search ads
When potential buyers search for specific car models, features, or services, your dealership wants to be front and center. Search ads target relevant keywords, ensuring your dealership appears in the crucial search results and turning online searches into showroom visits.
Video ads
Our team utilizes video ads to leverage the power of storytelling to capture attention and generate interest in automotive services. High-quality video ads can showcase your service expertise, highlight special offers, or create explainer videos for specific repairs.
Why choose Aweb
Not every automotive PPC management agency understands how to leverage this marketing method efficiently. With Aweb, you can enhance your visibility without exceeding your marketing budget. Our extensive experience in successful projects testifies to our dedication and excellence.
Specialized industry knowledge and expertise
We're not just PPC specialists; we understand the automotive landscape. Our team translates industry knowledge into targeted campaigns that resonate with car shoppers.
Results-driven approach
We're obsessed with measurable results. Our data-driven approach optimizes campaigns for maximum impact, delivering the sales and service appointments you need.
Transparency
We believe in open communication. Clear reporting and regular consultations ensure you're always in the loop and understand how your PPC strategy drives results.
Compliance and regulatory challenges
We stay on top of evolving automotive advertising regulations, ensuring your campaigns comply and avoid costly penalties.
The PPC team
We only partner with businesses where we can truly make a difference. You'll have a dedicated PPC team committed to understanding your unique goals. They will care about your success and become an extension of your team, unlocking the full potential of your online presence.
Project manager
These professionals are your central point of contact, guiding the project from initial phases to successful campaign deployment. They seamlessly facilitate collaboration between your internal team and our specialists, ensuring efficient communication and project execution.
Technical supervisor
These professionals are data-driven leaders who set strategic direction based on key performance indicators (KPIs). They actively participate in developing targeted strategies and provide expert oversight throughout the implementation process, ensuring your campaign stays on track.
PPC specialist
They are the magicians who do it all. This specialist takes the reins of strategy execution, managing your ad campaigns daily. Their expertise includes conducting A/B testing to optimize performance, maintaining a high level of account optimization, and maximizing your return on investment.
Developer
The technical backbone of the team. They'll ensure seamless integration by deploying necessary changes to your website. This includes refining functionality, implementing markup for tracking purposes, and installing essential tracking tag snippets to monitor campaign performance effectively.
Our results
Client
Online store of car tuning products
Client
ShinaDiski is an online tire and wheel shop
Comprehensive suite of PPC services for your dealership
Aweb is a specialized automotive PPC company that understands the unique challenges and opportunities within the industry. We offer a comprehensive suite of PPC services designed to drive sales and boost service appointments for your dealership:
Segmented remarketing
We create segmented audience bases for remarketing campaigns. This allows us to deliver highly relevant ads to users who have previously interacted with your website or brand, increasing the likelihood of re-engagement and conversion.
Website optimization
A user-friendly website is crucial for success. Our UX/UI audit assesses your website's functionality and user experience, providing clear improvement recommendations. We help you focus on conversion rate optimization (CRO) to attract more leads.
Develop keyword strategy
Our specialists conduct in-depth keyword research, identifying high-intent search terms relevant to your target audience and vehicle offerings. We also build a comprehensive negative keyword list to eliminate irrelevant traffic and optimize your budget.
Visual storytelling for YouTube ads
This digital age crowns visual content as the winner. We provide detailed Terms of Reference (ToRs) for creating high-quality banner designs and captivating video content for YouTube ads, showcasing your vehicles and services in a way that resonates with your target audience.
Monitor campaign diligently
We set up performance tracking using cutting-edge tools like Google Analytics 4 (GA4) and Google Ads tags. This allows us to monitor campaign performance, analyze user behavior, and make data-driven decisions for continuous improvement.
Create captivating ad copy
We craft compelling ad copy that grabs attention, highlights your unique selling points, and entices potential customers to click. Our team understands the importance of clear messaging and strong calls to action (CTAs) tailored to the automotive industry.
Google merchant center optimization
A well-optimized Google Merchant Center is the key to leveraging the full potential of your Google Shopping campaigns. We'll ensure your product feed is accurate, complete, and optimized with relevant attributes, maximizing your vehicles' visibility in Google Shopping results.
Local search domination with GMB
Local Google My Business (GMB) optimization is the best way to attract customers in your area. We provide personalized recommendations on optimizing your GMB listing, which showcases your location, services, and positive customer reviews to visitors.
Multi-stage funnel targeting
We understand that car buyers research and compare options before making a purchase. We'll develop a multi-stage funnel strategy, launching different campaign types at the right time to reach users at every stage of their buying journey – from initial awareness to final conversion.
Create dynamic ads
We leverage dynamic ad formats to automate and streamline campaign management. This allows for personalized ads based on user intent and browsing behavior, increasing campaign efficiency and maximizing results.
Detailed industry analysis
We go beyond basic competitor analysis. We analyze your niche and identify key players, their strengths and weaknesses, and untapped opportunities to reach your target audience.