For the teaser image:
- 118 semantic groups in progress
- Search traffic increased from 162.5 thousand to 2.5 million in a year
- 1700+ requests in the top 10
With the growing popularity of the Android platform, the number and quality of mobile applications on Google Play are growing. The level of competition in many niches is very high. This makes it difficult to achieve your goals.
The network of medical clinics “Dobrobut” in Kyiv is the largest in Ukraine. It is engaged in all major areas in medicine and has a large staff of qualified employees.
*with a 15.17% decrease in the click budget
Online cosmetics and manicure products shop with a network of offline shops in Kyiv. Macro-level customer base is divided into two parts: B2C (small average check, mostly one-time purchases for personal use) and B2B (wholesale orders from salons and masters, with a high average check and LTV).
Work on the project is ongoing from 01/07/2019 to the present.
Since any business is a living organism, constantly changing under the influence of external factors, in 2 years the original objective from the client “To increase sales” was transformed into a more complex but financially effective objective — to maximize advertising revenue.